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D2 2: Qualitative vs. Quantitative Research

Overview

Discussion 2: Qualitative vs. Quantitative Research

Review the module readings and respond to the following:

1) Compare and contrast quantitative and qualitative research. Describe two ways that qualitative research can be beneficial for your research interest.

2) Describe two philosophical assumptions of qualitative research.

3) Explain two concerns about the qualitative research design and methodology.Required Reading:

Touro Library Instructions: For instructions on how to retrieve resources from the Touro library and/or to register for your personal access to the library, please click the following link: https://portal.tuw.edu/downloadsFiles/LibraryResourceAccess.pdf

Clarke, V. (2025, October 10). Qualitative interviewing Braun et al. Part 1 [Video]. YouTube. https://www.youtube.com/watch?v=LzUP4YTkJLA (29:31)

Lim, W. M. (2025). What is qualitative research? An overview and guidelines. Australasian Marketing Journal, 33(2), 199-229. https://journals.sagepub.com/doi/10.1177/14413582241264619

Purvis, A. J., Nicholas, V., & Tai, J. (2024). What’s your problem? Writing effective research questions for quality publications. Journal of University Teaching & Learning Practice, 21(10), 1–16. https://doi.org/10.53761/j64xa573

Pownall, M. (2025). Bridging qualitative methods and open research. Nature Reviews Psychology, 4, 556-557. https://doi.org/10.1038/s44159-025-00477-3

Pyo, J., Lee, W., Choi, E.Y., Jang, S.G., & Ock, M. (2023). Qualitative research in healthcare: Necessity and characteristics. Journal of Preventative Medicine and Public Health. 56(1), 12-20. https://doi.org/10.3961/jpmph.22.451

Thesis Helper. (2022, September 15). Differences between quantitative research and qualitative research [Video]. YouTube. https://www.youtube.com/watch?v=gsfJy-byZmA (7:30)

Objectives

  • Define qualitative inquiry, its vocabulary, key concepts, and describe common theoretical and philosophical underpinnings of qualitative inquiry