Description
A key task that successful leaders face lies in the promotion of innovative ideas throughout the organization. Review the literature from Everett Rogers on the diffusion of innovation (below). Then, compare his research with resources you locate online or in the NU library. Once you have completed some research, answer the following questions:
- Explain what Rogers is telling us about innovation.
- How does Everett Rogers’ description in Diffusion of Innovation still apply today?
- How can you apply this information in a leadership position?
Requirements
Length: 250-400 words
Contributions must display original thinking and good knowledge of the subject matter, including links and references to sources to support your arguments. Additionally, make sure you cite sources you reference in-text and under a “References” section in APA format.
Additional Resources
- Diffusion of Innovations, 5th Edition Everett Rogers 2003
WEEK 2 READINGS:
Module 2 Required Resources
- Factors Influencing Top Management Team Dynamics for Successful Strategy ImplementationMvubu, Y. S., Madziva, T., & Mathibe, M. (2025). Factors influencing top management team dynamics for successful strategy implementation. SA Journal of Business Management, 56(1). https://research.ebsco.com/c/udgvh3/search/details...
This recent research explores the factors influencing top management team dynamics to successfully implement an organization’s chosen strategy. - Nurturing Teamwork and Team Dynamics in a Hybrid Work ModelBuła, P., Thompson, A., & Żak, A. A. (2024). Nurturing teamwork and team dynamics in a hybrid work model. Central European Management Journal, 32(3), 475–489. https://www.emerald.com/cemj/article/32/3/475/1226...
This article analyzes the impact of the transition to the hybrid model of teamwork and team dynamics, focusing on challenges such as communication, coordination, connection, creativity, and culture. - The Leader’s Guide to Corporate CultureGroysberg, B., Lee, J., Price, J., & Cheng, J. Y.-J. (2024). The leader’s guide to corporate culture. Harvard Business Review, 102, 10–24. https://research.ebsco.com/c/yi2or4/viewer/pdf/hln...
This article offers guidance on managing the critical elements of organizational life. It emphasizes that strategy and culture are essential tools leaders use to ensure organizational success and sustainability. - Application of Intergroup Contact Theory to Managing Age-Diverse TeamsChoi, M. S., & Jarrott, S. E. (2020). Application of intergroup contact theory to managing age-diverse teams. Journal of Intergenerational Relationships. Advance online publication. https://doi.org/10.1080/15350770.2020.1753621
This article focuses on building and managing multigenerational work teams with the intent of being inclusive. - Humor Styles as New Resources in a Primary Preventive Perspective: Reducing Resistance to Change for NegotiationDi Fabio, A., & Duradoni, M. (2020). Humor styles as new resources in a primary preventive perspective: Reducing resistance to change for negotiation. International Journal of Environmental Research and Public Health, 17(7). https://doi.org/10.3390/ijerph17072485
This article introduces the use of humor as a different strategy to combat resistance to change. - Narrative Coaching – Part 4: Redesigning the GROW Model as the 4th Generation Coaching for People and the PlanetLaw, H. (2021). Narrative coaching – Part 4: Redesigning the GROW model as the 4th generation coaching for people and the planet. Coaching Psychologist, 17(1), 59–69.
This article introduces considerations for redesigning the GROW Model and integrating it with the narrative coaching process. Narrative coaching helps individuals find self-awareness through conversations and experiences to bring about transformation. - Collaborative Change Engagement in a Pandemic Era & Toward Disruptive Organization Development PracticeGilpin-Jackson, Y., & Axelrod, R. H. (2021). Collaborative change engagement in a pandemic era & toward disruptive organization development practice. Organization Development Review, 53(2), 9–18.
This article presents a case study on the process of collaborative change during a global pandemic while most of the employees were forced to work virtually. The discussion focused on the Conference Model as an approach to collaborative change. - Coaching Leadership and Creative Performance: A Serial Mediation Model of Psychological Empowerment and Constructive Voice BehaviorHwang, C. Y., Kang, S. W., & Choi, S. B. (2023). Coaching leadership and creative performance: A serial mediation model of psychological empowerment and constructive voice behavior. Frontiers in Psychology, 14, 1077594. https://doi.org/10.3389/fpsyg.2023.1077594
This article focuses on leadership and empowering employees. - Knowing Well, Being Well: Well-Being Born of Understanding: The Science of TeamworkJohnson, S. S., Grossman, R., Miller, J. P., Christfort, K., Traylor, A. M., Schweissing, E., Bonaventura, C. D., Salas, E., Kreamer, L., Stock, G., Rogelberg, S., & Hickman, A. (2021). Knowing well, being well: Well-being born of understanding: The science of teamwork. American Journal of Health Promotion, 35(5), 730–749.
This article offers suggestions on how leaders can help caregivers to remain in the workforce while also caring for loved ones. There is a high-level discussion on the fact that followers observe the attitudes of leaders. - Yes, Working from Home is the Future: Employees Are Ready to Make This Their New NormalLastoe, S. (2021, May). Yes, working from home is the future: Employees are ready to make this their new normal. Utah Business, 36(5), 40–45.
This article describes a shift in thinking about how tasks were completed before and after COVID-19. The primary message is accepting virtual work as the new norm. - The GROWS Model: Extending the GROW Coaching Model to Support Behavioural ChangePanchal, S., & Riddell, P. (2020). The GROWS model: Extending the GROW coaching model to support behavioural change. Coaching Psychologist, 16(2), 12–24.
This article focuses on types of behavior resulting from planned and unplanned change in today’s volatile environment.
Module 2 Optional Resources
- Diffusion of Innovations Rogers, E. M. (2003). Diffusion of innovations (5th ed.). Free P.
This book will assist you in your reflection this week.