please make sure there is a plagerism check ran on this and that is adheres to the apa formatting attached, all supplmentary documentation will be uploaded along with this post thanks
Part I: Strategic Marketing Reports
Transforming the vision of Green Harvest into a strategic marketing framework begins with this assignment. You will execute your actionable approach from your discovery thus far to succinctly develop two of the marketing sections required for the business plan, which are noted below. Note: It is appropriate to state “under evaluation” if the data is not available.
Suggestions: Draw information from the Green Harvest case study, your research, and content from this course, along with all of your work related to the Green Harvest case study in the assignments, including your business model, SPOT/SPRR findings, survey DF M5, census data, and strategic digital marketing initiatives.
Succinctly respond to each of the following:
- Market Analysis. The outline of your market analysis should include:
- Industry description and outlook,
- Demographics and segmentation,
- Target market,
- Market need,
- Market test results,
- Competition,
- How customers will pay,
- SWOT analysis, (refer to the Module 5 lecture: Marketing Framework Models)
- Barriers to Entry, and
- Regulations.
- Product development strategy. Launching a new product idea is challenging; however, Green Harvest has developed an innovative new product that can bring value to its target market, which is detailed in the case. Briefly gather information from the Green Harvest case study to complete this section.
- Idea Generation,
- Research,
- Planning,
- Prototyping,
- Testing,
- Product Development, and
- Commercialization.
Paper Requirements:
- Your paper should be 10 pages in length, not including the required cover page and references page.
- Your paper must be formatted according to APA guidelines in the CSU Global Writing Center (available in the left-hand navigation panel).
- Include at least 5 credible sources. The CSU Global Library (available in the left-hand navigation panel) is a good place to find these references.
- All references must be cited in the text and listed on the references page, according to APA formatting.
- See the rubric below for more details about how you will be graded for this assignment
Resources
- https://blog.hubspot.com/marketing/startup-marketi...
- https://visme.co/blog/market-analysis-template/
- https://www.businessnewsdaily.com/15751-conduct-ma...
- https://www.startups.com/library/expert-advice/con...