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Module 1 Descriptive Statistics and Visual Displays

**Complete Module 1 SLP before Module 1 Case**

Module Objectives

Upon successful completion of this module, the student will be able to satisfy the following objectives:

  • Module
    • Conduct, analyze and interpret descriptive statistical results from Excel.
  • Case
    • Evaluate Excel analysis to provide findings to support practical business applications.
  • SLP
    • Analyze graphs, charts, and descriptive statistics created in Excel.
  • Discussion
    • Examine implications of data misuse, flawed analysis, and user bias.
  • Module Overview

    Business Analytics and Decision Making is an area of study that is receiving more recognition over the past decade. It is not just for statisticians and numbers gurus. Information is everywhere. We can harness its power through analysis. During this module, we will use Excel to display graphic representations and descriptives of our survey data. In conjunction with industry research, we will use our findings to support practical business applications for decision-making.

    Case 1 Resources

    Load the Analysis ToolPak in Excel Available chart types in Office Analyze Data in Excel Differences between histograms and bar charts How to Label Figures in APA Format

    Session Long Project 1 Resources

    COUNTIF function Available chart types in Office Load the Analysis ToolPak in Excel (You will need this) Use the Analysis ToolPak to perform complex data analysis (Descriptive Statistics) What is a pie chart? The story you want to tell...and the one your data shows How to Label Figures in APA Format

    Module 1 Discussion Week 1 Resources

    How to Lie with Statistics (2024) How to Lie with Charts (2024) 5 Examples of Awful Data Visualization (2024) Good and bad data visualization examples (2024) Fake News: Using & Misusing Statistics

    Module 1 Discussion Week 2 Resources

    Simpson's Paradox Explained (2024) Fake news in the U.S. - statistics & facts (2024) Examples of Misleading Statistics in the Media (2024) Online opt-in polls can produce misleading results, especially for young people and Hispanic adults (2024)

    Optional Reading

    Writing

    Trident guide to APA Style Purdue Online Writing Lab (OWL) General Writing Links

    APA & Style Resources

    APA Style Guide OWL APA Style Guide How to implement citation and paraphrasing into the writing process How Do I Cite Sources?

    TURNITIN Resources

    Avoiding Plagiarism Handout

    • Assignment Overview
      Professional Application with Excel

    • Critical thinking and analysis are valuable skills for professionals in any industry. Exploring data can include financials, sales figures, benchmarks, or survey results. While data is everywhere, it is meaningless unless we can use it to support decision-making.
      Tables, graphs, and output from Excel may be non-sensical. This is where the analyst comes in; their knowledge and expertise are used to interpret results. If a visual or output cannot be easily explained, then it may not be useful.
    • Case 1 Resources
      Load the Analysis ToolPak in Excel
      Available chart types in Office
      Analyze Data in Excel
      Differences between histograms and bar charts
      How to Label Figures in APA Format
    • Case Assignment
    • Industry Research and Analysis with Excel
      Research the industry listed in the Excel sheet. Using a US Industry Report in IBISWorld’s Industry Research, provide a one-page background of the industry. Find a balance between explanations, data and statistics provided. You must decide what information should be included in this section.
      (IBISWorld Research support required) This section must be one page in length.
      Next, create a histogram for each of the four survey measures. Describe the skew and spread. Make connections between analysis of each histogram and the “descriptives” from Module 1 SLP. Using research on the state of the industry, provide rationale for the results. (Research support required)
      Finally, use Analyze Data in Excel. Select three of the suggestions and add them to this report.
      Insert Chart in Word.

      No quotations are permitted in this paper. Since you are engaging in research, be sure to cite and reference the sources in APA format. This is a professional paper; not a personal one based on feelings. It must be written in the third person; this means words like “I”, “we”, and “you” are not appropriate.
      This is the Data and Scenarios that will be used for class.
    • Assignment Expectations
      Use the attached APA-formatted template (BUS520 Case1) to create your submission.
      The template is set up in APA 7: double-spacing, font, margins, headings, page breaks, APA help links.
      Your submission will include:
      Trident University International’s cover page
      A paper with APA citations (2- to 3-sentence introduction, body (includes Excel output), 2- to 3-sentence conclusion)
      The reference list page in APA format
      Excel Spreadsheet. Grade will not be posted without Excel upload.