Week 4 discussion about blue ocean

Overview

Assignment Instructions:

1. Choose 1 company to write about - a U.S. company, an international company, or a company from your home country. I choose Starbuck
2. Using each of the Blue Ocean Strategy elements, write 1 or 2 paragraphs on each of the Blue Ocean Strategy elements and apply each element to the company you chose.
3. Cite your references following the APA style, 6th or 7th edition.