Overview
1. Key Performance Indicator (KPI) Design
Task: Define and evaluate five KPIs for a packaged goods business (any major brand that you buy at a grocery store)
Objective: Learn how to define effective performance metrics for brand management in the packaged goods industry
Please write a two-page paper summarizing your thoughts.
2. BI Dashboard
Task: Design a BI dashboard based on the five KPIs of Homework 4.
Objective: Learn how to develop a BI dashboard for brand management in the packaged goods industry. Incorporate BI systems into business operations.
Deliverable: BI dashboard and a 2-page written report.