COMPETENCIES
1037.1.1 : Adapts Communication to Audience
The learner adapts communications to the basic needs and motivations of their audience.
1037.1.2 : Applies Storytelling Techniques
The learner applies storytelling techniques to motivate, inform, or influence a target audience.
1037.1.3 : Applies Visual Design Techniques
The learner applies visual design techniques to motivate, inform, or influence a target audience.
INTRODUCTION
Purposeful visual design and storytelling elements can motivate, inform, or influence a target audience. In Task 1, you created a presentation plan that explained the visual design choices, storytelling elements, and communication style you will use for the target audience.
In this task, you will create a presentation (using the presentation plan from Task 1) that incorporates visual elements, storytelling elements, and strategies for tailoring a message for the particular audience described in your Task 1 presentation plan.
For your presentation, you MUST use the same topic from your Task 1 submission.
REQUIREMENTS
Your submission must represent your original work and understanding of the course material. Most performance assessment submissions are automatically scanned through the WGU similarity checker. Students are strongly encouraged to wait for the similarity report to generate after uploading their work and then review it to ensure Academic Authenticity guidelines are met before submitting the file for evaluation. See Understanding Similarity Reports for more information.
Grammarly Note:
Professional Communication will be automatically assessed through Grammarly for Education in most performance assessments before a student submits work for evaluation. Students are strongly encouraged to review the Grammarly for Education feedback prior to submitting work for evaluation, as the overall submission will not pass without this aspect passing. See Use Grammarly for Education Effectively for more information.
Microsoft Files Note:
Write your paper in Microsoft Word (.doc or .docx) unless another Microsoft product, or pdf, is specified in the task directions. Tasks may not be submitted as cloud links, such as links to Google Docs, Google Slides, OneDrive, etc. All supporting documentation, such as screenshots and proof of experience, should be collected in a pdf file and submitted separately from the main file. For more information, please see Computer System and Technology Requirements.
A. Create a narrated multimedia presentation (e.g., Microsoft PowerPoint) using the techniques described in Task 1 that meets each of the following criteria:
1. Addresses the same topic as Task 1.
2. Is between 5–10 minutes in length.
3. Includes audio narration.
4. Uses a communication style that is tailored for the selected audience.
5. Incorporates storytelling elements.
6. Integrates at least 2 visual elements (e.g., images, graphs).
Note:
Recording narrated multimedia:
B. Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.
Note: Sources are NOT required for this task, but if sources are used, they must be acknowledged and cited appropriately. Fake, non-existent, or AI-generated sources are not acceptable sources.
C. Demonstrate professional communication in the content and presentation of your submission.
File Restrictions
File name may contain only letters, numbers, spaces, and these symbols: ! - _ . * ' ( ) File size limit: 200 MB File types allowed: doc, docx, rtf, xls, xlsx, ppt, pptx, odt, pdf, csv, txt, qt, mov, mpg, avi, mp3, wav, mp4, wma, flv, asf, mpeg, wmv, m4v, svg, tif, tiff, jpeg, jpg, gif, png, zip, rar, tar, 7z
RUBRIC
A1:PRESENTATON TOPIC
NOT EVIDENT An accessible multimedia presentation is not provided. | APPROACHING COMPETENCE The presentation does not address the Task 1 topic. | COMPETENT The presentation addresses the Task 1 topic. |
A2:PRESENTATION LENGTH
NOT EVIDENT An accessible multimedia presentation is not provided. | APPROACHING COMPETENCE The presentation is not between 5-10 minutes in length. | COMPETENT The presentation is between 5-10 minutes in length. |
A3:PRESENTATION NARRATION
NOT EVIDENT A narrated multimedia presentation is not provided. | APPROACHING COMPETENCE A narrated multimedia presentation is provided but is not accessible. | COMPETENT A narrated multimedia presentation is provided and accessible. |
A4:COMMUNICATION STYLE
NOT EVIDENT An accessible multimedia presentation is not provided. | APPROACHING COMPETENCE The presentation does not use a communication style that is tailored for the target audience or does not use the communication style described in Task 1. | COMPETENT The presentation uses a communication style that is tailored for the target audience as described in Task 1. |
A5:STORYTELLING ELEMENTS
NOT EVIDENT An accessible multimedia presentation is not provided. | APPROACHING COMPETENCE The presentation does not incorporate storytelling elements or does not incorporate the techniques described in Task 1. | COMPETENT The presentation incorporates storytelling elements that are described in Task 1. |
A6:VISUAL ELEMENTS
NOT EVIDENT An accessible multimedia presentation is not provided. | APPROACHING COMPETENCE The presentation does not include 2 visual elements or does not include visual elements described in Task 1. | COMPETENT The presentation includes at least 2 visual elements that are described in Task 1. |
B:SOURCES
NOT EVIDENT The submission does not include both in-text citations and a reference list for sources that are quoted, paraphrased, or summarized. | APPROACHING COMPETENCE The submission includes in-text citations for sources that are quoted, paraphrased, or summarized and a reference list; however, the citations or reference list is incomplete or inaccurate. | COMPETENT The submission includes in-text citations for sources that are properly quoted, paraphrased, or summarized and a reference list that accurately identifies the author, date, title, and source location as available. |
C:PROFESSIONAL COMMUNICATION
NOT EVIDENT This submission includes pervasive errors in professional communication related to grammar, sentence fluency, contextual spelling, or punctuation, negatively impacting the professional quality and clarity of the writing. Specific errors have been identified by Grammarly for Education under the Correctness category. | APPROACHING COMPETENCE This submission includes substantial errors in professional communication related to grammar, sentence fluency, contextual spelling, and/or punctuation. Specific errors have been identified by Grammarly for Education under the Correctness category. | COMPETENT This submission includes satisfactory use of grammar, sentence fluency, contextual spelling, and punctuation, which promote accurate interpretation and understanding. |