Overview
In Milestone One, you analyzed the case study company’s mission statement. For this milestone, you will compose an analysis of the cultural gaps that the company may need to fill to enhance its business practices. You will also illustrate the potential gains in employee collaboration if the organization adopts a more geocentric focus.
This milestone also requires you to continue populating the PESTEL Analysis Worksheet in the Supporting Materials section. This worksheet is a visual aid that will help you understand the data necessary to determine the steps that the case study company must take to go global. Each time you populate this worksheet, you will work through the characteristics of different countries or regions. For your second worksheet update, complete the rows for China, Japan, and Europe. Replace the bracketed text with the relevant information. Apply the feedback you received on the worksheet for Milestone One. Remember to save your worksheet and apply the feedback you receive on it when you revisit it again in Milestone Three.
Note: In your final project, you will be asked to assess the cost of employee turnover. You have been provided with a Cost of Turnover Worksheet in the Supporting Materials section. This worksheet can help you understand the impact of turnover costs and talent retention on the business. You should consider employee retention as part of your cultural and geocentric recommendations, but you are not expected to complete the worksheet or use the turnover formula for this milestone. Use the worksheet as a visual aid as you complete your final project.
Directions
For this milestone, complete Parts 1 and 2 by following the prompts below.
- Part 1: Worksheet ActivityUsing the PESTEL Analysis Worksheet linked in the Supporting Materials section, populate the third, fourth, and fifth rows: China, Japan, and Europe. Filling out these rows will help you visualize global values, such as each country’s cultural and political trends, and will assist you as you work toward completion of your final project.
- Part 2: Composition
Write a 3- to 4-page paper that assesses the case study company using the PESTEL analysis and Hofstede’s cultural dimensions as a guide. A link to the Final Project Case Study is provided in the Supporting Materials section below.- Business Practice Analysis: In this part of the assessment, you will analyze the current global business practices of the organization. Then you will illustrate the potential benefits and challenges to the organization regarding its adoption of a more geocentric focus.
- Recommendations: In this part of the assessment, you will compile a series of recommendations for the organization’s leadership regarding how the organization can adopt a more geocentric focus in its business practices.
Specifically, you must address the following rubric criteria:
- PESTEL Analysis Worksheet
- Populate the rows for China, Japan, and Europe as specified in the prompt.
- Business Practice Analysis
- Determine gaps in the organization’s current practices within the global market that are relevant to the human resources team of the organization.
- Illustrate the potential gains for the organization regarding its business practices if it adopts a more geocentric focus. Support your response with examples. What will be the benefit for the organization’s business if it adopts a more global approach?
- Illustrate the potential gains for the organization regarding its employee collaboration if it adopts a more geocentric focus. Support your response with examples.
- Recommendations
What to Submit
Your paper must be submitted as a 3- to 4-page Microsoft Word document with double spacing, 12-point Times New Roman font, one-inch margins, and at least three sources cited in APA format. Separately, for your PESTEL Analysis Worksheet, you must complete the third, fourth, and fifth rows and submit the worksheet.