In this assignment we will examine some of the prominent and prevalent communication theories dealing with media effects. These theories outline and describe how what we see and read in the media affect human behaviors perceptions, ideas, thoughts, interactions, and practices. In short, these scientifically proven, and thoroughly researched theories show us how we process and react to information.
You will use the Authoritarian Theory, which describes that all forms of communication are under the control of the governing elite or authorities or people of significant influence. You should use a variety of resources (scholarly papers, videos, podcasts, etc.) to gather information about the theory you choose.
You must cite at least 3 resources and provide examples from your own experiences. Feel free to pick a cause or issue that you are passionate about and discuss how the media has influenced public opinion and thought.
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Instructions
- Write a 500-word paper.
- Research the prominent media effects theory listed.
- Make sure you review the Writing Assignment Organizer (attached) to assist you in completing your work.
- Think about how the media has used one of these effects to influence public opinion and/or thought.
- Find AND link to articles, videos, podcasts, etc. to help illustrate your point and develop the summary part of your reaction paper.
- Complete your assignment using the parameters listed in the assignment section above.