There is a lot of information to be found on the Internet, but it is not all created equal. Some websites may have spelling or formatting errors, others may lack an expert or authority. Some may have poor color combinations, less than effective space distribution, organizational problems, or a host of other issues. What do you do when you come up against a poorly presented social media post, blog, or website? Like most, you may simply move on and ignore it.
Learning to identify elements that make a social media post, blog, or website effective is an important part of becoming an effective communicator. To deliver your message to your target audience, they must find it interesting.
In this Discussion, you will identify a social media post that you consider effective to share, considering what makes it interesting as well as opportunities for improvement.
Resources
Be sure to review the Learning Resources before completing this activity. Click the weekly resources link to access the resources.
WEEKLY RESOURCES
To prepare for this Discussion:
- Read the Communication Program Discussion Guidelines Download Communication Program Discussion Guidelines.
- Read the article “The Recipe for Perfect Social Media Posts” in this week’s Learning Resources.
- Read the article “A Handy Dandy Guide on How to Write Social Media Posts: Best Practices, Lengths, & More” in this week’s Learning Resources.
- Read the chapter “Creating Social Media Messages” in this week’s Learning Resources.
- Read the chapter “Social Media and Web 2.0” in this week’s Learning Resources.
By Day 3
Post a response that addresses the following:
- Attach a screen shot of a social media post that you felt was done well.
- What is it about this post that makes it good both in writing and visually?
- How does the social media platform dictate the format of your communication?
- If you could change this post to a different social media platform of your choice, how would you change it?