Overview
Overview
Saudi Arabia's selection to host the FIFA 2034 World Cup represents a pivotal moment in its journey toward global sports recognition and cultural integration. This milestone provides a platform to showcase the Kingdom's rich heritage, traditions, and values to the world.
The project focuses on designing a cultural campaign targeting iconic international cities with passionate soccer fanbases:
My project is for Barcelona, Spain
The goal is to promote Saudi culture, fostering global understanding and appreciation in anticipation of the prestigious event.