Overview
Choose a favorite TV commercial or digital advertisement. Analyze it in terms of:
1. What type of Advertising is it? (Reminder, Attack, Informative, Persuasive)
2. What message execution style is used? (Slice of Life, Personality Symbol, Fantasy, Scientific Evidence, etc.)
3. Briefly explain how the ad and its appeal is memorable and/or effective. Keep in mind the primary characteristics of advertising appeals in terms of being Meaningful, Believable, Distinctive. Which, if any, apply and how?
For grading guidance, we are looking for a couple sentence answer for #1, several sentences explaining #2 and a longer paragraph for #3.
***Be sure to embed a link to the commercial/ad in your submission.***