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Albany College of Pharmacy Content Analysis of Weight Stigmatization Worksheet

Overview

The purpose of this assignment is to practice elements of a content analysis in order to deepen your understanding of the data collection process.

To begin, please read the following article:

A Content Analysis of Weight Stigmatization in Popular Television Programming for Adolescents-1.pdfPreview the document

Next, please review the steps of the assignment below before getting started:

Assignment: Content Analysis of Weight Stigmatization

5-points (participation)

  1. Watch an episode of one of the shows mentioned in the weight stigmatization article. (Family Guy, The Simpsons, SpongeBob SquarePants, CSI, iCarly, South Park, Two and a Half Men, That 70s Show, The Game, and George Lopez)
    1. You may want to watch the episode multiple times to ensure you don’t miss any relevant content.
  2. Use the Standardized Coding Sheet for Studying TV Cartoons (see below) as well as specific weight stigma coding to code the episode you have selected.
    1. You can find weight stigma coding in the assigned article and in the PowerPoint from the content analysis lecture.
  3. Formulate a table where you keep track of your content analysis (try your best).
  4. Write an summary of your content analysis – what were the results?

Program Name

Character #

Name

Role

Species

Sex

Gender

Race

Age

Weight

1

2

3

4

5

6

7

8

9

10

Weight Stigmatization Incident

Incident #

Character #

Weight/Appearance

Direct/Indirect

Verbal/

Non-Verbal

Response

Audience Response

1

2

3

4

5

6

7

8

9

10