Final Assignment: Creating a Strategic Plan for Coastal Medical Center
Create a Strategic Plan for a Coastal Medical Center (pgs. 1-30 in Essentials of Strategic Planning in Healthcare).
Include the following components in your strategic plan:
- Introduction
- An overview of the organization/system
- SWOT Analysis
- Market trends
- Population served
- Target customers
- Competitor analysis
- Driving forces
- Technology changes
- Regulatory changes
- Strategic goals and objectives
- Key performance/quality indicators
- Strategic priorities/programs (at least three priorities and explanations)
- Conclusion
- References
Your plan must be formatted per APA 7 guidelines. You should include at least 10-15 outside references including 8 current (within the last 5 years) peer-reviewed journal articles, include in-text citations, and follow the attached rubric.