Overview
Over the past few weeks of this module, you have studied a range of broad analysis tools and conducted both an external SWOT analysis and an external factor evaluation. As you review the results of your SWOT analysis and external factor evaluation, think about any remaining questions you may have about the impact of external factors on your HSO. What additional information about your HSO’s external environment might help guide you and your HSO’s leaders as you consider strategic action steps? Which broad analysis tools could fill in any gaps in your understanding?
This week, you will have the opportunity to conduct an additional broad analysis of your choice. You will want to select your analysis tool carefully to ensure that the results of this third broad analysis contribute meaningfully to your understanding of your HSO and potential strategic action priorities.
In this Assignment, you will conduct one additional broad analysis using a tool from the course material or external to the course material. You will summarize the significant findings, and then explore how the results reflect your HSO’s adherence to its mission or its ability to facilitate social change. Lastly, you will explain how the findings from this broad analysis could inform strategic recommendations to your HSO’s leadership.Be sure to review the Learning Resources before completing this activity.
To prepare:
- Review the Learning Resource on research and competitive analysis.
- Review the Learning Resources on additional broad analyses.
- Review the research you already conducted on competitor organizations in Module 1 and the external SWOT analysis you completed in Assignment 1.
- Continue to use the research resources listed in Chapter 3 of your textbook to guide you in gathering any needed additional information.
- Use your research of your selected HSO and competitor HSOs to guide you in your selection of an analysis tool. It will be important to select a broad analysis strategy that is specific to your HSO, and that yields useful information to inform strategic planning.
- You may select one of the other four broad analysis tools, discussed in your textbook in Chapters 5, 6, 7, or 8, or you may identify and use another broad analysis tool. If you select a tool that is not in the textbook, verify that it provides sufficient information to fully complete the assignment.
The Assignment: Student Selected Broad Analysis
Use the Module 2 Student Selected Broad Analysis Template to identify and complete a broad analysis tool of your choice and answer the accompanying interpretation questions. You may not select another SWOT analysis.