Overview
To prepare:
- Review the Learning Resources on constructing an internal-external matrix.
- Review the Learning Resources on synthesizing components of a SWOT analysis.
- Review the Learning Resources on strategic considerations in changing environments.
- Review both the external and internal portions of your SWOT analyses (your external factor evaluation [EFE] and your internal factor evaluation [IFE]) that you completed in previous modules. Pay close attention to any feedback your Instructor provided, and then make corrections to your IFE and EFE if needed. You will use these analyses to construct your internal-external matrix.
- Chapter 20 of your textbook explains how to create an internal-external matrix. The Application of Internal-External Matrix document also provides an example matrix and additional background information about the purpose of the matrix and the implied organizational strategies. Be sure to review both resources, and then use the Module 4 Internal-External Matrix Template to complete your own matrix and answer the associated interpretation questions.
The Assignment: Internal-External Matrix
Use the Module 4 Internal-External Matrix Template to construct an internal-external matrix for your HSO and answer the accompanying interpretation questions.
Submit your Assignment using the Module 4 Internal-External Matrix Template.