Assignment Details
Unit 1 - Individual Project (125 points)
Due: Sun, May 10 |Description
Assignment Details:
You will begin the course with a great example of customer service. A vacation rental company was founded in 2007 by two roommates in San Francisco who were broke and looking for ways to raise money to pay rent. They came up with a creative idea to rent air mattresses in their apartment when the conference attendees booked all of the hotel rooms in the area. Making people feel welcome lies at the heart of the vacation rental culture.
The mission statement of any organization is what sets it apart from the competition. The vacation rental company's mission is to provide travelers with authentic experiences and foster a sense of belonging anywhere in a community of like-minded individuals.
As a customer service professional, you will also need to plan the strategies for creating a positive service culture.
This can be done by partnering with customers, exploring the organization's vision, and promoting ethical behavior throughout the organization.
Some other ideas to think about might be to improve your service skills. This can be done by demonstrating commitment, sharing resources, and working with customers to ensure satisfaction.
Review the following articles for more information on what companies are doing to ensure a positive workplace and customer-centric culture:
After you have reviewed the materials, download this assignment template, and then in a 3–5-page paper, answer the following questions:
- What impact might the company's culture have on its success as a customer-focused business?
- What is the best way to build a customer-centric organizational culture?
- What do you believe are the most critical strategies for creating a positive service culture?
Please submit your assignment.
For assistance with your assignment, please use your textbook and all course resources.
Individual Project Rubric
The Individual Project (IP) Grading Rubric is a scoring tool that represents the performance expectations for the IP. This Individual Project Grading Rubric is divided into components that provide a clear description of what should be included within each component of the IP. It’s the roadmap that can help you in the development of your IP.
| Expectation | Points Possible | Points Earned | Comments |
Describes a customer-focused environment | 30 | ||
Describes the impact the vacation rental culture has on its success as a customer-focused business | 30 | ||
Describes how to build a customer-centric organizational culture | 30 | ||
Discusses the critical strategies for creating a positive service culture | 25 | ||
| Professional Language: Assignment contains accurate grammar, spelling, and/or punctuation with few or no errors. (APA formatting is required or style specified in assignment). | 10 | ||
Total Points | 125 | ||
Total Points Earned |
References
Bovim, R. V. (2019, August 21). How Airbnb became the world’s best place to work. Livingroom Analytics. https://www.livingroomanalytics.com/how-airbnb-became-the-worlds-best-place-to-work
Lau, G. (2021, October 5). How to create a customer-centric organizational culture for your business. Tapfiliate. https://tapfiliate.com/blog/how-to-create-a-customer-centric-organizational-culture-for-your-business/