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Healthcare Management Capstone

TASK 1 An important aspect of running a successful start-up business is acquiring funding from potential investors based on information about the business. In this task, you will use the skills you have acquired in the MBA coursework to complete the start-up phase in a business simulation. The simulation is accessed through your course. Using data from the Q1–Q4 phase of the simulation, you will create and deliver a presentation for potential business investors using the attached “Presentation Template” PowerPoint slide deck and information from the scenario. The objective of the presentation is to obtain capital to grow your business.

Before you begin working on Task 1, you must finish and submit the simulation up to the end of the third quarter (Q3). Begin working through the fourth quarter (Q4) and load the data from the simulation into the tactical plan. Next, manually fill out your projections for the fifth (Q5) and sixth quarters (Q6) within the tactical plan, ensuring the tactical plan is fully updated through Q6 before beginning this task. Submit Task 1 concurrently with submitting your decisions for Q4 within the simulation. When you have passed Task 1, submit Q4 again and you will be allowed to proceed with the simulation into Q5.

Scenario


You are the owner of a start-up business that creates 3D-printed, carbon fiber bicycles. Up through the business’s third quarter (Q3), you have used your own money to fund the business. The business model shows promise, but you are now seeking an additional $2.5 million in equity funding to execute your business plan. You will create and deliver a multimedia presentation that shows your business plan to potential investors and illustrates how the additional funding will be used and will provide a return to your investors.

Requirements


Your submission must represent your original work and understanding of the course material. Most performance assessment submissions are automatically scanned through the WGU similarity checker. Students are strongly encouraged to wait for the similarity report to generate after uploading their work and then review it to ensure Academic Authenticity guidelines are met before submitting the file for evaluation. See Understanding Similarity Reports for more information.

Grammarly Note:


Professional Communication will be automatically assessed through Grammarly for Education in most performance assessments before a student submits work for evaluation. Students are strongly encouraged to review the Grammarly for Education feedback prior to submitting work for evaluation, as the overall submission will not pass without this aspect passing. See Use Grammarly for Education Effectively for more information.

Microsoft Files Note:


Write your paper in Microsoft Word (.doc or .docx) unless another Microsoft product, or pdf, is specified in the task directions. Tasks may not be submitted as cloud links, such as links to Google Docs, Google Slides, OneDrive, etc.  All supporting documentation, such as screenshots and proof of experience, should be collected in a pdf file and submitted separately from the main file. For more information, please see Computer System and Technology Requirements.

A. Attach a completed copy of each of the following:

  • an Excel file (.xlsx) containing the company’s completed tactical plan from quarter four (Q4), downloaded from within the business simulation
  • a PowerPoint file (.ppt) using the attached “Presentation Template,” including presenter notes to accompany the slides
  • a link to the Panopto recording of yourself delivering the presentation created in part B
  • Note: The company’s completed tactical plan, cumulative balanced scorecard, and market share or sales report must be exported from within the simulation. You may copy and paste the information for the cumulative balanced scorecard and market share or sales report directly into the attached “Presentation Template,” or you may take a screenshot of the information to insert it into the template as an image file.

    B. Create a Panopto video recording (suggested length of 20–30 minutes) that includes you delivering the presentation slides from part A. Using the attached “Presentation Template,” you will present your business plan to ask venture capitalists for $2.5 million in funding based on the scenario. The slides in your presentation should include only the main points you wish to make. More extensive information should be included in the presenter notes section of the presentation to refer to when speaking about the slide. In the presentation of your business plan, you must do the following:

    Note: The audiovisual recording should feature you visibly presenting the material (i.e., not in voice-over or embedded video) and should simultaneously capture both you and your presentation slides.

    INSTRUCTIONS

    To submit your recording, upload it to the Panopto drop box titled “C216: MBA Capstone – C216 (Student Creators) (Drop Box).” Once the recording has been uploaded and processed in Panopto's system, retrieve the URL of the recording from Panopto and copy and paste it into the Links option. Upload the remaining task requirements using the Attachments option. Submitting the video on an external site (e.g., Prezi or YouTube) is not permitted.

    1. Analyze how specific decisions made within the simulation affected your company’s competitive sales and financial performance during the previous three quarters (Q1–Q3) by doing the following:

    a. Explain two decisions that have affected the company’s past competitive sales performance in the carbon fiber bicycle market as shown in either the market share report or sales performance report.

    b. Explain two decisions that have affected the company’s past financial performance as shown on the financial summary table in your presentation slides.

    Note: The cumulative balanced scorecard, market share report, and sales performance report are all provided in the business simulation. The Q3 numbers can be found on the Q4 tab.

    2. Conduct a SWOT analysis and include the completed SWOT table in your presentation slides.

    a. Discuss your company’s greatest strength and biggest weakness.

    b. Discuss your company’s best opportunity and greatest threat.

    Note: The accepted model for a SWOT analysis defines strengths and weaknesses as internal to the organization and opportunities and threats as external to the organization.

    3. Explain each of the following company strategies for the next three quarters (Q4–Q6) based on past performance in the simulation:

  • marketing strategy
  • sales channel strategy
  • human resource strategy
  • manufacturing strategy
  • financial strategy
  • a. Discuss two anticipated benefits the strategies will yield for your company in the next three quarters of the business.

    4. Select two strategies from the bulleted list in part B3. For each selected strategy, recommend two specific implementation steps (decisions planned to occur in Q4, Q5, or Q6).

    C. Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.

    D. Demonstrate professional communication in the content and presentation of your submission.

    File Restrictions

    File name may contain only letters, numbers, spaces, and these symbols: ! - _ . * ' ( ) File size limit: 200 MB File types allowed: doc, docx, rtf, xls, xlsx, ppt, pptx, odt, pdf, csv, txt, qt, mov, mpg, avi, mp3, wav, mp4, wma, flv, asf, mpeg, wmv, m4v, svg, tif, tiff, jpeg, jpg, gif, png, zip, rar, tar, 7z

    Rubric


    A:ATTACHMENTS

    Not Evident

    The submission does not include each of the required attachments.

    Approaching Competence

    The submission includes each of the required attachments, but 1 or more of the attachments is incomplete or not in the correct format.

    Competent

    The submission includes completed copies of each of the required attachments in the correct format.

    B:PANOPTO RECORDING

    Not Evident

    A recording of the candidate delivering an audiovisual presentation using the Panopto system and the “Presentation Template” is not provided.

    Approaching Competence

    The provided recording includes the candidate delivering the audiovisual presentation using the Panopto system and the “Presentation Template,” but the audiovisual presentation is not based on the scenario to ask venture capitalists for funding. Or the slides in the audiovisual presentation do not include the main points with more extensive information included in the notes section.

    Competent

    The provided recording includes the candidate presenting the audiovisual presentation from part A using the Panopto system and the “Presentation Template” to ask venture capitalists for funding based on the scenario. The slides in the presentation include the main points with more extensive information included in the notes section.

    B1a:PAST COMPETITIVE SALES PERFORMANCE

    Not Evident

    An explanation of 2 decisions that have affected past competitive sales performance is not provided.

    Approaching Competence

    The explanation identifies 2 decisions that have affected past competitive sales performance, but the explanation does not logically describe how 1 or more of the decisions affected competitive sales performance. Or the explanation does not include relevant information from the past three quarters as shown in either the market share or sales performance reports provided in the business simulation.

    Competent

    The explanation identifies 2 specific decisions that have affected past competitive sales performance and logically describes how the decisions affected competitive sales performance and includes relevant information from the past three quarters as shown in either the market share or sales performance reports provided in the business simulation.

    B1b:PAST FINANCIAL PERFORMANCE

    Not Evident

    An explanation of 2 decisions that have affected past financial performance is not provided.

    Approaching Competence

    The explanation identifies 2 decisions that have affected past financial performance but does not logically describe how 1 or more of the identified decisions affected past financial performance. Or the information entered into the financial summary table within the presentation slides is incomplete or inaccurate.

    Competent

    The explanation identifies 2 specific decisions that have affected past financial performance and logically describes how the decisions affected financial performance. All relevant information from the past three quarters is accurately entered into the financial summary table within the presentation slides.

    B2:SWOT ANALYSIS

    Not Evident

    A copy of the SWOT analysis table is not included in the audiovisual presentation.

    Approaching Competence

    A copy of the SWOT analysis table is included in the audiovisual presentation, but it is incomplete.

    Competent

    A copy of the completed SWOT analysis table is included in the audiovisual presentation.

    B2a:GREATEST STRENGTH AND WEAKNESS

    Not Evident

    A discussion of both the company’s greatest strength and biggest weakness is not provided.

    Approaching Competence

    The discussion includes both the company’s greatest strength and biggest weakness, but 1 or more are not internally focused or are not based on the SWOT analysis. Or specific details are not provided for both the company’s greatest strength and biggest weakness.

    Competent

    The discussion includes specific details about both the company’s greatest strength and biggest weakness. Each is internally focused and based on the SWOT analysis.

    B2b:BEST OPPORTUNITY AND THREAT

    Not Evident

    A discussion of both the company’s best opportunity and greatest threat is not provided.

    Approaching Competence

    The discussion includes both the company’s best opportunity and greatest threat, but 1 or more are not externally focused or are not based on the SWOT analysis. Or specific details are not provided for both the company’s best opportunity and greatest threat.

    Competent

    The discussion includes specific details about both the company’s best opportunity and greatest threat. Each is externally focused and based on the SWOT analysis.

    B3:COMPANY STRATEGIES

    Not Evident

    An explanation of each of the given company strategies for the next three quarters is not provided.

    Approaching Competence

    The explanation identifies each of the given company strategies for the next three quarters, but the explanation does not logically discuss the rationale for 1 or more of the strategies using specific examples of past performance from the simulation.

    Competent

    The explanation identifies each of the given company strategies for the next three quarters and logically discusses the rationale for each strategy using specific examples of past performance from the simulation.

    B3a:ANTICIPATED BENEFITS

    Not Evident

    A discussion of 2 anticipated benefits for the company is not provided.

    Approaching Competence

    The discussion of 2 anticipated benefits for the company is not based on the strategies identified in part B3, or the potential benefits are not logical for the company for the next three quarters of the business.

    Competent

    The discussion includes 2 logical anticipated benefits of the strategies identified in part B3 for the next three quarters of the business.

    B4:IMPLEMENTATION STEPS

    Not Evident

    Recommendations for 2 of the given strategies are not provided.

    Approaching Competence

    The recommendations of 2 of the given strategies do not logically outline specific implementation steps for the next three quarters for each strategy, or the recommendations are not based on the tactical plan from the simulation.

    Competent

    The recommendations of 2 of the given strategies logically outline specific implementation steps for the next three quarters for each strategy based on the tactical plan from the simulation.

    C:SOURCES

    Not Evident

    The submission does not include both in-text citations and a reference list for sources that are quoted, paraphrased, or summarized.

    Approaching Competence

    The submission includes in-text citations for sources that are quoted, paraphrased, or summarized and a reference list; however, the citations or reference list is incomplete or inaccurate.

    Competent

    The submission includes in-text citations for sources that are properly quoted, paraphrased, or summarized and a reference list that accurately identifies the author, date, title, and source location as available.

    D:PROFESSIONAL COMMUNICATION

    Not Evident

    This submission includes pervasive errors in professional communication related to grammar, sentence fluency, contextual spelling, or punctuation, negatively impacting the professional quality and clarity of the writing. Specific errors have been identified by Grammarly for Education under the Correctness category.  

    Approaching Competence

    This submission includes substantial errors in professional communication related to grammar, sentence fluency, contextual spelling, or punctuation. Specific errors have been identified by Grammarly for Education under the Correctness category.  

    Competent

    This submission includes satisfactory use of grammar, sentence fluency, contextual spelling, and punctuation, which promote accurate interpretation and understanding. 

    TASK 2

    Competencies


    981.1.8 : Integration of Program Competencies

    The graduate demonstrates the ability to participate and contribute value to the professional field through the integration of competencies from across the degree program.

    Introduction


    After completing the business simulation at a competent level (a score above 0.000 for the cumulative total performance at the end of Q6), you will create a written report, using the attached “Business Analysis Template,” for stockholders and the board of directors to review. Analyze the decisions throughout the simulation and evaluate the current state of the business.

    Requirements


    Your submission must represent your original work and understanding of the course material. Most performance assessment submissions are automatically scanned through the WGU similarity checker. Students are strongly encouraged to wait for the similarity report to generate after uploading their work and then review it to ensure Academic Authenticity guidelines are met before submitting the file for evaluation. See Understanding Similarity Reports for more information.

    Grammarly Note:


    Professional Communication will be automatically assessed through Grammarly for Education in most performance assessments before a student submits work for evaluation. Students are strongly encouraged to review the Grammarly for Education feedback prior to submitting work for evaluation, as the overall submission will not pass without this aspect passing. See Use Grammarly for Education Effectively for more information.

    Microsoft Files Note:


    Write your paper in Microsoft Word (.doc or .docx) unless another Microsoft product, or pdf, is specified in the task directions. Tasks may not be submitted as cloud links, such as links to Google Docs, Google Slides, OneDrive, etc. All supporting documentation, such as screenshots and proof of experience, should be collected in a pdf file and submitted separately from the main file. For more information, please see Computer System and Technology Requirements.

    A. Using the attached “Business Analysis Template,” create a written report for the board of directors and stockholders which includes all of the following components:

    Reflection on Decision Making

    1. Reflect on the relationship between the corporate strategic thrusts selected during the simulation and the business decisions made by your company by doing the following:

    a. Choose four of the selected strategic thrusts and identify one specific business decision that was influenced by each thrust, for a total of four distinct business decisions. Explain how each decision was influenced by its corresponding strategic thrust.

    Note: The corporate strategic thrusts can be found in the simulation in Q6>Strategic Planning>Goals and Strategy, in the Strategic Thrusts section.

    2. Reflect on the positive and negative impacts of your business decisions on your company by doing the following:

    a. Explain how two business decisions were beneficial for your company. Include specific examples of benefits that resulted from your decisions.

    b. Discuss two business decisions that you would change, why you would make each change, and what you would do differently, including specific details from the simulation.

    Note: Support for your reflection may include clearly labeled graphs and other data, including indication of the time period(s). The decisions discussed in part A2 do not need to be the same as the decisions addressed in part A1.

    Valuation and Return on Investment (ROI)

    3. Discuss your company’s valuation and estimated return on investment (ROI) by doing the following:

    a. Calculate your company’s valuation. Include each of the following in your response:

  • an explanation of the chosen valuation methodology
  • the calculation used to arrive at the valuation
  • rationale for any assumption used in your calculation
  • the financial data you used in your valuation
  • INSTRUCTIONS

    b. Using the valuation calculated in part A3a, calculate your company’s estimated ROI. Include the calculation used to arrive at your estimate.

    c. Explain the implications for investors of the ROI estimated in part A3b.

    Overall Financial Performance

    4. Analyze the overall financial performance of the business using the financial reports from the simulation by doing the following:

    a. Choose one metric from each of the following ratio categories. For each ratio, analyze what the Q6 ratio numbers indicate about the company. Include industry performance measures for each metric.

  • liquidity ratios
  • activity ratios
  • leverage ratios
  • profitability ratios
  • Note: Industry performance measures can be found within the Industry Financial Ratios tab within the simulation. The Q6 ratio numbers are located on the Q7 tab.

    b. Provide relevant cash flow activity numbers, including the Q6 totals, and explain what they indicate for the company for each of the following categories:

  • cash balances (the top and bottom lines of the cash flow statement)
  • cash flow from operating activities
  • cash flow from investing activities
  • cash flow from financing activities
  • c. Explain what the cash flow activities provided in part A4b reveal about the overall health of your company.

    d. Explain how three decisions that you made and are shown on your conscious scorecard affected the company’s performance.

    B. Export the following Q6 reports from the simulation and submit them as attachments:

  • the cumulative balance scorecard with an overall positive cumulative total performance score
  • the conscious scorecard report
  • income statement, balance sheet, and cash flow statement
  • C. Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.

    D. Demonstrate professional communication in the content and presentation of your submission.

    File Restrictions

    File name may contain only letters, numbers, spaces, and these symbols: ! - _ . * ' ( ) File size limit: 200 MB File types allowed: doc, docx, rtf, xls, xlsx, ppt, pptx, odt, pdf, csv, txt, qt, mov, mpg, avi, mp3, wav, mp4, wma, flv, asf, mpeg, wmv, m4v, svg, tif, tiff, jpeg, jpg, gif, png, zip, rar, tar, 7z

    Rubric


    A1a:CORPORATE STRATEGIC THRUSTS

    Not Evident

    The reflection does not include any strategic thrusts selected from the simulation or does not identify 4 decisions influenced by the selected thrusts. Or the reflection does not include an explanation of how any of the business decisions were influenced by corporate strategic thrusts.

    Approaching Competence

    The reflection includes fewer than 4 strategic thrusts selected from the simulation or includes fewer than 4 decisions that were influenced by the selected thrusts. Or the 4 business decisions identified are not distinct from each other. Or the reflection does not include an explanation of how each business decision was influenced by a specific corporate strategic thrust.

    Competent

    The reflection includes 4 strategic thrusts selected from the simulation and includes 4 distinct decisions that were influenced by the selected thrusts and an explanation of how each of the business decisions were influenced by a specific corporate strategic thrust.

    A2a:DECISIONS WITH A BENEFICIAL EFFECT

    Not Evident

    The reflection does not include 2 decisions that had a beneficial effect on the company.

    Approaching Competence

    The reflection includes 2 beneficial decisions but does not explain how both decisions had a beneficial effect on the company, or the explanation does not include relevant specific examples of the benefits resulting from both decisions.

    Competent

    The reflection includes 2 beneficial decisions and explains how both decisions had a beneficial effect on the company, and the explanation includes relevant specific examples of the benefits resulting from both decisions.

    A2b:DECISIONS TO BE CHANGED

    Not Evident

    The reflection does not include 2 business decisions the candidate would change.

    Approaching Competence

    The reflection includes 2 business decisions the candidate would change but does not discuss why the candidate would change each of the decisions or what the candidate would do differently. Or the discussion does not include specific details from the simulation.

    Competent

    The reflection includes 2 business decisions the candidate would change and discusses why the candidate would change each of the decisions and what the candidate would do differently, including specific details from the simulation.

    A3a:CALCULATED VALUATION

    Not Evident

    The company’s valuation is not provided.

    Approaching Competence

    The company’s valuation is inaccurately calculated, or the response does not include 1 or more of the given points.

    Competent

    The company’s valuation is accurately calculated, and the response includes all of the given points.

    A3b:ESTIMATED ROI

    Not Evident

    A calculation of the company’s estimated ROI is not provided.

    Approaching Competence

    The company’s estimated ROI is inaccurately calculated or is not based on the valuation from part A3a. Or the estimate does not include the calculation used to arrive at the estimate.

    Competent

    The company’s estimated ROI is accurately calculated based on the valuation from part A3a and includes the calculation used to arrive at the estimate.

    A3c:IMPLICATIONS FOR INVESTORS

    Not Evident

    An explanation of the implications for investors of the estimated ROI is not provided.

    Approaching Competence

    The explanation of the implications for investors of the estimated ROI is not logical or is not based on the estimate calculated in part A3b.

    Competent

    The explanation of the implications for investors of the estimated ROI is logical and is based on the estimate calculated in part A3b.

    A4a:ANALYSIS OF RATIOS

    Not Evident

    An analysis of 1 metric from each ratio category listed is not provided.

    Approaching Competence

    The analysis includes 1 metric from each ratio category but does not address what the Q6 ratio numbers for each metric indicate about the company’s financial performance. Or the analysis does not include industry performance measures for each metric.

    Competent

    The analysis includes 1 metric from each ratio category and addresses what the Q6 ratio numbers for each metric indicate about the company’s financial performance. The analysis includes industry performance measures for each metric.

    A4b:CASH FLOW ACTIVITIES

    Not Evident

    The analysis does not include an explanation of what Q6 cash flow activities indicate about the company.

    Approaching Competence

    The analysis does not address what each of the listed cash flow categories for Q6 indicate about the company or does not include the Q6 totals for each category.

    Competent

    The analysis addresses what each of the listed cash flow categories for Q6 indicate about the company and includes the Q6 totals for each category.

    A4c:OVERALL HEALTH OF COMPANY

    Not Evident

    The analysis does not include an explanation of what the cash flow activities provided in part A4b reveal about the overall health of the company.

    Approaching Competence

    The analysis includes an explanation of cash flow activities provided in part A4b but does not logically explain what the activities reveal about the overall health of the company.

    Competent

    The analysis includes an explanation of cash flow activities provided in part A4b and logically explains what the activities reveal about the overall health of the company.

    A4d:CONSCIOUS SCORECARD DECISIONS

    Not Evident

    An explanation of 3 decisions made by the candidate is not provided.

    Approaching Competence

    The explanation of 3 decisions does not accurately identify 1 or more of decisions made that are shown on the conscious scorecard. Or the explanation does not logically discuss how each decision affected the company’s performance.

    Competent

    The explanation accurately identifies 3 decisions that were made and are shown on the conscious scorecard. The explanation logically discusses how each decision affected the company’s performance.

    B:Q6 REPORTS

    Not Evident

    The required reports from the simulation are not submitted as attachments.

    Approaching Competence

    Not applicable.

    Competent

    The required reports from the simulation are submitted as attachments.

    C:SOURCES

    Not Evident

    The submission does not include both in-text citations and a reference list for sources that are quoted, paraphrased, or summarized.

    Approaching Competence

    The submission includes in-text citations for sources that are quoted, paraphrased, or summarized and a reference list; however, the citations or reference list is incomplete or inaccurate.

    Competent

    The submission includes in-text citations for sources that are properly quoted, paraphrased, or summarized and a reference list that accurately identifies the author, date, title, and source location as available.

    D:PROFESSIONAL COMMUNICATION

    Not Evident

    This submission includes pervasive errors in professional communication related to grammar, sentence fluency, contextual spelling, or punctuation, negatively impacting the professional quality and clarity of the writing. Specific errors have been identified by Grammarly for Education under the Correctness category.  

    Approaching Competence

    This submission includes substantial errors in professional communication related to grammar, sentence fluency, contextual spelling, or punctuation. Specific errors have been identified by Grammarly for Education under the Correctness category.  

    Competent

    This submission includes satisfactory use of grammar, sentence fluency, contextual spelling, and punctuation, which promote accurate interpretation and understanding. 

    TASK 3 The graduate manages a professional identity in order to market the graduate effectively.

    Introduction


    During the course of your MBA program, you developed a number of competencies that are meaningful in the workplace. Reflecting on your competencies, how they helped you during your program and the business simulation, and how they will support your career as you move forward is an appropriate transitional activity to undertake before you engage in your career and personal brand management.

    Career and personal brand management are significant components of successful career growth and readiness. Career management is an ongoing, systematic process that involves thoughtful self-assessment, career exploration, planning, goal setting, and networking.

    For this task, you will create a SMART career goal, enhance or develop a resume that markets your professional, academic, volunteer, and leadership experiences, and build a LinkedIn profile (or similar professional background page) that shows your various academic and professional skills and accomplishments. You will need to gather, upload, and provide reflection on three academic or professional artifacts that demonstrate your competencies as they align with your SMART career goal.

    Note: Task 1, Task 2, and the simulation must be completed prior to submitting Task 3.

    Requirements


    Your submission must represent your original work and understanding of the course material. Most performance assessment submissions are automatically scanned through the WGU similarity checker. Students are strongly encouraged to wait for the similarity report to generate after uploading their work and then review it to ensure Academic Authenticity guidelines are met before submitting the file for evaluation. See Understanding Similarity Reports for more information.

    Grammarly Note:

    Professional Communication will be automatically assessed through Grammarly for Education in most performance assessments before a student submits work for evaluation. Students are strongly encouraged to review the Grammarly for Education feedback prior to submitting work for evaluation, as the overall submission will not pass without this aspect passing. See Use Grammarly for Education Effectively for more information.

    Microsoft Files Note:


    Write your paper in Microsoft Word (.doc or .docx) unless another Microsoft product, or pdf, is specified in the task directions. Tasks may not be submitted as cloud links, such as links to Google Docs, Google Slides, OneDrive, etc. All supporting documentation, such as screenshots and proof of experience, should be collected in a pdf file and submitted separately from the main file. For more information, please see Computer System and Technology Requirements.

    A. Explain how three competencies you developed throughout your MBA program facilitated your performance in the business simulation you completed for Task 1 and Task 2. Include specific details in your explanation.

    Note: Course competencies can be found within each course.

    1. Explain how each of these competencies could help you in the future as part of a business career.

    B. Create a specific, measurable, achievable, relevant, and timely (SMART) career goal.

    Note: Your SMART career goal should be based on the combination of your self-assessment of your interests, skills and strengths, and overall career research. You are encouraged to use the attached “Career Planning Guide” as a resource in creating your SMART career goal.

    C. Update and attach your resume (suggested length of 1–2 pages) as a separate word processing document, including each of the following criteria:

    • personal information (e.g., name, contact information)

    • education

    • work experience

    • skills

    Note: You may contact the career services department using the “WGU Career and Professional Development” web link to assist with your resume. Refer to the attached “Sample Resume Template” and “Resume Building Guidelines” for additional guidance while creating your resume.

    D. Develop or update your LinkedIn profile (or similar professional background page) to effectively market your professional brand. Provide a PDF copy or screenshot copy of your professional background page, including each of the following completed sections:

    • customized URL

    • summary

    • experience

    • education

    INSTRUCTIONS

    E. Upload three academic or professional artifacts (e.g., professional certifications, professional presentations, professional awards or recognitions, professional memberships) as PDF attachments or screenshots to demonstrate the various competencies you have learned throughout your academic or employment journey.

    1. Explain why you chose each artifact, which competencies the artifacts demonstrate, and how each artifact aligns to your career goals.

    Note: The provided artifact files should clearly display your name.

    F. Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized.

    G. Demonstrate professional communication in the content and presentation of your submission.

    File Restrictions

    File name may contain only letters, numbers, spaces, and these symbols: ! - _ . * ' ( ) File size limit: 200 MB File types allowed: doc, docx, rtf, xls, xlsx, ppt, pptx, odt, pdf, csv, txt, qt, mov, mpg, avi, mp3, wav, mp4, wma, flv, asf, mpeg, wmv, m4v, svg, tif, tiff, jpeg, jpg, gif, png, zip, rar, tar, 7z

    Rubric


    A:COMPETENCIES DEVELOPED

    Not Evident

    An explanation of how competencies developed during the MBA program facilitated performance in the business simulation is not provided.

    Approaching Competence

    The explanation addresses fewer than 3 competencies developed during the MBA program or does not address how each competency facilitated performance in the business simulation. Or the explanation does not include specific details.

    Competent

    The explanation addresses 3 competencies developed during the MBA program and addresses how each competency facilitated performance in the business simulation, including specific details.

    A1:FUTURE BUSINESS CAREER

    Not Evident

    An explanation of how the competencies addressed in part A would help the candidate’s future business career is not provided.

    Approaching Competence

    The explanation of how the competencies addressed in part A would help the candidate’s future business career is not logical or does not address the potential impact of each competency from part A.

    Competent

    The explanation of how the competencies addressed in part A would help the candidate’s future business career is logical and addresses the potential impact of each competency from part A.

    B:SMART CAREER GOAL

    Not Evident

    A SMART career goal is not provided.

    Approaching Competence

    The SMART career goal provided is not specific, measurable, achievable, relevant, or timely.

    Competent

    The SMART career goal provided is specific, measurable, achievable, relevant, and timely.

    C:RESUME

    Not Evident

    A resume for the candidate is not provided.

    Approaching Competence

    The candidate’s resume is not up to date, or the candidate’s resume is missing 1 or more of the given criteria. Or the candidate’s resume is not attached as a separate word processing document.

    Competent

    The resume for the candidate is up to date and includes each of the given criteria. The candidate’s resume is attached as a separate word processing document.

    D:LINKEDIN PROFILE OR PROFESSIONAL BACKGROUND PAGE

    Not Evident

    A copy of the candidate’s LinkedIn profile or professional background page is not provided.

    Approaching Competence

    The provided copy of the candidate’s LinkedIn profile or professional background page has incomplete sections or is missing 1 or more of the given sections. Or the candidate’s profile is not provided as a PDF or screenshot attachment.

    Competent

    The candidate’s LinkedIn profile or professional background page has each given section completed, and the candidate’s profile is provided as a PDF or screenshot attachment.

    E:ACADEMIC OR PROFESSIONAL ARTIFACTS

    Not Evident

    The submission does not include 3 artifact attachments.

    Approaching Competence

    The 3 artifacts provided include 1 or more artifacts that are not appropriately academic or professional. Or 1 or more of the artifacts are not provided as PDF attachments or screenshots.

    Competent

    The 3 artifacts provided are appropriately academic or professional. Each artifact is provided as a PDF attachment or screenshot.

    E1:ACADEMIC OR PROFESSIONAL ARTIFACTS EXPLANATION

    Not Evident

    An explanation of the artifacts in part E is not provided.

    Approaching Competence

    The explanation does not include why each artifact was chosen in part E or does not include the competencies demonstrated by each artifact. Or the explanation does not address how each artifact aligns to the career goals of the candidate.

    Competent

    The explanation includes why each artifact included was chosen in part E and the competencies demonstrated by each artifact. The explanation addresses how each artifact aligns to the career goals of the candidate.

    F:SOURCES

    Not Evident

    The submission does not include both in-text citations and a reference list for sources that are quoted, paraphrased, or summarized.

    Approaching Competence

    The submission includes in-text citations for sources that are quoted, paraphrased, or summarized and a reference list; however, the citations or reference list is incomplete or inaccurate.

    Competent

    The submission includes in-text citations for sources that are properly quoted, paraphrased, or summarized and a reference list that accurately identifies the author, date, title, and source location as available.

    G:PROFESSIONAL COMMUNICATION

    Not Evident

    This submission includes pervasive errors in professional communication related to grammar, sentence fluency, contextual spelling, or punctuation, negatively impacting the professional quality and clarity of the writing. Specific errors have been identified by Grammarly for Education under the Correctness category.  

    Approaching Competence

    This submission includes substantial errors in professional communication related to grammar, sentence fluency, contextual spelling, or punctuation. Specific errors have been identified by Grammarly for Education under the Correctness category.  

    Competent

    This submission includes satisfactory use of grammar, sentence fluency, contextual spelling, and punctuation, which promote accurate interpretation and understanding.