Overview
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Title: Literature Review & Conceptual Framework
(Builds on Assignment 1 problem)
Objective
To understand existing research and develop theoretical grounding.
Description
Students will review minimum 8–10 peer-reviewed journal articles related to their topic.
Task Requirements
1. Theoretical Background
- Identify relevant theories
- Define key constructs
2. Critical Literature Review
- What previous studies found
- What variables were used
- What methods were used
- Identify consistent findings
- Identify contradictions
3. Research Gap Refinement
- What is still missing?
4. Develop Conceptual Framework
- Draw a diagram
- Show IVs, DVs, mediators/moderators (if any)
Recommended Journals
- Journal of Business Research
- Journal of Management
- Academy of Management Journal
- International Journal of Research in Marketing
- Entrepreneurship Theory & Practice
Marks Distribution
Component | Marks |
Quality of reviewed articles | 2 |
Critical analysis | 3 |
Research gap refinement | 2 |
Conceptual framework quality | 2 |
Referencing (APA) | 1 |