Overview
Your simulation experience will generate many business outcomes. Based on your final results of your analysis, individually submit a well-written, typed, double spaced essay (which will be evaluated on written communication skills) that carefully addresses each the following: (and based on the instructions provided in, "Strategic Management Scenario Project - GEA 2.pdf")
1. What do you see as plausible possible courses of action moving (hypothetically) forward? Describe at least three alternatives; each should be discussed in detail and address different stakeholder perspectives.
2. What would be the outcome implications of each of your proposed possible alternative courses of action? Describe any ethical implications associated with each of the decision alternatives.
3. What should the strategy be so that the company is best positioned under each decision alternative?
4. Based on your best analyses, which one of the above courses of action do you recommend and why?
5. As implications of your recommended decision, what are the actions needed in the next year for each function in the company: Marketing, Finance, Human Resource, Technology, Operations, etc.?
#GEA2 Assessment
| Criteria | Ratings | Points |
Description of criterion | Full Marks 5 pts No Marks 0 pts | /5 pts |
Enhanced Gen Ed Communication view longer description Threshold: 2 pts | Proficient: Student demonstrates a thorough understanding of required context and is able to create a skillfully developed presentation that provides relevant, detailed, and compelling assertions supported by credible and relevant sources. 3 pts Developing: Student demonstrates an adequate understanding of required context and is able to explore ideas that are fairly-well developed in a presentation that is mostly organized and includes basic use of relevant sources to support ideas. 2 pts Novice: Student is able to develop simple ideas in portions of the assignment, provides a basic, somewhat organized presentation, and attempts to use sources to support ideas with some attention to context. 1 pts | --/3 pts |
Enhanced Gen Ed Ethical Reasoning and Civic Engagement view longer description Threshold: 1 pts | Satisfactory: Student satisfactorily demonstrates civic engagement attributes by recognizing ethical issues and assessing their own ethical values. 1 pts Unsatisfactory: Student does not satisfactorily demonstrate ethical reasoning and civic engagement attributes. 0 pts | --/1 pts |
Enhanced Gen Ed High Impact Practice view longer description Threshold: 1 pts | Satisfactory: Student satisfactorily demonstrates integrative and applied learning attributes by transferring learning to new, complex situations within and beyond the classroom. 1 pts Unsatisfactory: Student does not satisfactorily demonstrate integrative and applied learning attributes. 0 pts | --/1 pts |
Choose a submission type