Overview
the report format need to be like this:
Title Page
Acknowledgements
Abstract
Contents Page
Introduction
Literature Review/Conceptual
Underpinnings/Framework
Method
Results
Discussion & Conclusion
References
Appendices
my selected topic is Brand Personality and Consumer Engagement
Empirical Research Project students have been trained in the following:
analytics etc.)
consumer psychology/behaviour
Your ability to do research independently under the supervision of a
supervisor.
Your dissertation to reflect your training in both the school of psychology
and the business school. However, you have flexibility in how you will
carry out your dissertation.