Overview
QUESTIONS:
Please select any service business that you want to run in your area. Based on your business idea, prepare a report and presentation that will address the following:
- A brief description about the business: Identify the business name, location, and hours and days of operation. (See appendix 1 ) (1 points)
- As the starting point in your analysis you should identify the primary target consumer for what you have selected. Identify your target market (your customer) (2 Marks).
- Identify your Strenghts , your weaknesses , your opportunities and your threatsby a SWOT ANALYIS (2 marks )
- Evaluate, select and Justify your positioning (2 Marks)
- Explain the three levels of your service (1 Mark)
- Explain the service flower by explaining which enhancing and facilitating you will use to attract and satisfy your customers (1 Mark)
- Describe your 7 P’s? (1 Mark)