Overview
Researching and identifying a minimum of 3 macro trends for EACH category: Social, Technological, Economic, Environmental, Political; and 5 macro trends directly related to X (your selected market sector--Food & Wellness)
Important Note: DO NOT FILTER OUT any STEEP macrotrends that are not directly relevant to your X market sector. After STEEP research, you proceed to research specific X macrotrends. Moreover, you may find some macrotrends that might fall under more than one category.
Trends References: Macro/Mega trends information are all over the Internet. The following sites are really good tools for your research. Remember to indicate the source of your information on each slide.
https://www2.deloitte.com/us/en.html