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MRKT 454 Global Marketing discussion post

Overview

In reference to the Case: Chipotle in China

Pick product, place, price or promotion, define it and explain how this element of the marketing mix impacts the Chipotle Case?

Comment on a classmate's post. use at least one (1) reference.

TOPIC 2: Since identifying the marketing challenge or the problem facing the company in a case study is so crucial to your analysis, let's take some time here to proffer our ideas on what we think is the main challenge facing Chipotle.

Generally, you can find the challenge either in the first couple of paragraphs or the last paragraph. Sometimes it jumps out at you and sometimes you have to look hard for it.