There will be two tasks in this week's assignment set. all done in APA format.
1. A discussion post with a minimum of 300 words and two references.
"what is your opinion of companies like Google that gather information about your browsing patterns? What advantages and drawbacks does this pose for consumers? If you were a business owner, what kinds of information would you gather on your customers and how would you use it?"
2. No specific word requirements as it's one part of the whole project. outside sources/references needed.
Section 3: The Market
PDF course book pages 470 - 476
Customers: Who are they and what do they need?
Company Analysis: Your firm’s strengths and weaknesses relative to this marketing and the offering
Collaborators: Your collaborators should include supplier and/or distributors or retailers.
Competitors: Who are they and what are they doing?
Business climate: This section includes the opportunities and threats created by environmental forces, such as government regulations and legislations, the economy, and social, cultural, and technological forces.
The link for the PDF textbook: