Overview
Hello, the task is to write a discussion and repaly to two peers posts for module 5 from MKT600 course:
Imagine you are a digital marketing consultant for a B2C business in Saudi Arabia. Your client is interested in using influencers to increase brand awareness and engage with their audience.
Briefly share details of your imaginary company's brand and target market in your post.
Identify three influencers who align with your brand's values and discuss a highly engaged audience that matches your target audience.
Develop a pitch to send to each influencer, outlining why you think they would be a good fit for your brand and what you can offer them in return.
Comments: As you comment on your classmates posts, discuss the type of content you would suggest that they use to align the brand's messaging.
- Directions:
- Discuss the concepts, principles, and theories from your textbook. Cite your textbooks and cite any other sources if appropriate.