Overview
The Marketing Practicum Assignment is designed to provide value to the students assigned to the project and to make you think more deeply about the topics in the course.
The good papers will go beyond the book and incorporate research and the application of the marketing
Use 12 pt. font and either Calibri or Times New Roman font. Please use one-inch margins. The format of the paper should be as follows:
The best assignments will incorporate research and not just opinion.
The best assignments will have numerous examples and/or applications of the marketing concept to real-world problems.
Use citations and references.
Grammar, spelling, and clarity of writing matter
Describe a company situation where they suffered from marketing myopia and lost out on chances to grow.
Please help me write no more than two pages