Overview
It's critical for social media analysts to understand the structure of the social media dataset. Different social media platforms allow various interactions with the audience and store these interactions in their databases. In this assignment, we will understand the Reddit data collected through the Reddit API and practice generating research questions.
Part I: Reddit Data Collection and Data Analysis using Week 1 Reddit Data Collection script
You can identify some exciting keyword(s) for a(n) event, brand, product, service, or company, and complete the following:
- Collect the threads that mentioned your chosen keyword.
- Collect the comments of these threads.
- Collect the subreddits that contained your chosen keyword.
- Save and label your datasets.
In the writeup, please include the following:
(1) A brief introduction of the problem/issue/campaign/event /brand/product/service you want to study. (2-3 sentences)
(2) Describe your chosen keyword(s). Eyeball the first 20 titles and texts and discuss the uniqueness of your chosen keywords.
(3) Discuss the number of threads you obtained, the period that your dataset covers and the summary statistics of number of comments of these threads.
(4) Based on (3), discuss the popularity of your chosen keywords.
(5) Include your R script
Part II Research question generation
In the writeup, please include the following:
Generate one research question your data can help answer and the relevant columns to answer this research question.
- Please note that you don't need to do any analysis. Just ask questions that you're interested in finding the answer to.
- You don’t have to know how to do the analysis. Just ask questions that you can find answer using eyeballing.
- For example, RQ1: Are these social media messages engaging? The data columns I can use are comments and upvotes in the threads data frame.