Overview
there are two parts
part one: write-up, (1) provide an explanation of the card sorting technique, (2) your opinion of the usefulness of the technique in general as well as (3) specific to your experience in this activity, (4) screenshots of your test set-up, (5) an explanation of your results, and (6) conclusions / next steps you would take based upon the data you collected.
to answer this ^ the information is attached.
part two: Your report for this activity will consist of the following sections:
- Introduction: explains the type of information you can learn from a lab usability study, why you are conducting a lab usability study, and what you want to learn; why you selected these study participants; the tasks that your study participants completed; and any other preliminary information that you think would be helpful to make a complete introduction.
- Methods: describes in detail how you conducted your usability study as well as any changes you needed to make and the reason you made the changes.
- Discussion: summarizes your study and what you learned; how you would apply what you learned to make changes to your website; and any other information you believe would contribute to a well-thought-out discussion of this activity as a whole.
for this part the information is here:
Identify what critical tasks you will test for.- I will test on how easy it is to
Task 1: Find a service on the site and add it to the cart.
Task 2: Subscribe to the Fields Pass.
For each tasks create scenarios for the test participants.
Task 1: “ Your’e lookin for a new home to try and enchance your basketball skills”
Task 2: “Youre trying to stay up to date with all the news and promotions that go on”
For each scenario identify what success looks like:
Find a Service and Add It to the Cart
The user should find the Basketball service within 3 minutes of browsing.
The user should be able to add the service to the cart without needing assistance.
The user should see an updated cart with the item once added.
Task 2: Subscribe to the Fields Pass
The user should be able to find the newsletter subscription section within 1 minute.
The user should be able to enter their email and subscribe successfully.
The user should receive a confirmation message after subscribing.
entify who your test participants should be.
Participant 1: a regular online shopper, age 22
Participant 2: occanional shopper, age 35
Participant 3: New shopper, age 18
Schedule time to conduct study.
Shopper aged 22
Task 1: Find a service and Add It to the Cart
Time to complete: 1 minute 30 seconds
Success: Yes. The participant easily found the service section, selected a service, and added it to the cart.
Feedback: The navigation bar was straightforward. However, the checkout button could be more visible after adding an item to the cart.
Task 2: Subscribe to the The
Time to complete: 30 seconds
Success: Yes. The subscription was quick and easy to find at the footer of the page.
Feedback: The subscription box is simple, but a clearer call-to-action like “Stay updated on new collections” could attract more signups.
Test Session 2: Participant 2 (Occasional Shopper)
Task 1: Find a service and Add It to the Cart
Time to complete: 4 minutes
Success: Yes, but with some difficulty. The participant needed help locating the service section because the website had several service categories.
Feedback: The categories are fine, but adding a “Popular services” or “New Arrivals” section could make it easier to find the right products quickly.
Task 2: Subscribe to the Fields Pass
Time to complete: 1 minute
Success: Yes. The participant found the subscription box at the bottom of the page, though it took them a moment to realize they needed to scroll down.
Feedback: While the subscription form is effective, it would be helpful if there was a pop-up or alert prompting users to subscribe when they first visit the site.
Test Session 3: Participant 3 (New Visitor)
Task 1: Find a service and Add It to the Cart
Time to complete: 3 minutes
Success: Yes. The user found the service collection after browsing the main service page and added a service to the cart.
Feedback: The images of the service were visually appealing, but it was hard to tell the exact pricing of items on the main page. Adding a price tag visible when hovering over items would improve the experience.
Task 2: Subscribe to the Fields Pass
Time to complete: 45 seconds
Success: Yes. The participant quickly found the subscription section and signed up.
Feedback: The process was simple, but the participant suggested that having a subscription pop-up could increase engagement for those who might miss the footer option.