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VRM 200 Social Media Marketing

Overview

Instructions:

Length: 1,500–2,000 words.

Structure:

Introduction: Briefly introduce Revving and the importance of SMM for niche gaming audiences.

Platform Justification: Compare YouTube/Instagram’s alignment with female gamers (demographics, content formats).

Content Plan: Provide a table with dates, post topics (e.g., "Behind-the-Scenes Dev Vlog"), and CTAs (e.g., "Tag a friend!").

Metrics: Link FGR/impressions to brand awareness goals (e.g., 10% monthly follower growth).

Tone & Branding: Use examples (e.g., "Hey #GamingGirls!" captions) to illustrate consistency.

Sources: Cite at least 5 references (e.g., Ceci, 2022; Chaudhary, 2021).

Formatting: APA 7th edition