Overview
For this assignment you will be writing analysis on the company Nike (2) marketing planning (I limit marketing planning here
to a situation analysis based on a SWOT analysis only), you are required to do multiple
SWOT analyses where you have to present at least three examples of the strengths,
weaknesses, opportunities and threats of your company and your company’s two competitors
in the market or industry. Your job is to do swot analysis on the two competitors Adidas and under armor as the main competitors. as well as answer this
8. Analyze the two competitors of your company’s marketing planning based on a SWOT
analysis.
a. Again, I limit marketing planning here to a situation analysis only. So, your task
here is to do two SWOT analyses for your company’s competitors.
e. Present at least three components of your company’s competitors’ strengths and
weaknesses respectively, and explain them in detail with “factual” real-world
information to back up your arguments.
f. Present at least three components of the external opportunities and threats
surrounding your company’s competitors respectively, and explain them in detail
with “factual” real-world information to back up your arguments. this should be 3-4 pages total. If youd like i can send you what our midterm paper looked like. Also you are not doing swot on Nike just its competitors.