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Marketing · Studypool

Marketing Question

Overview

After studying the topics of Managerial Accounting, you get the opportunity to apply that knowledge in this Assignment. In addition, you will gain some skills used in the business world, interviewing and writing a memo. Watch the video in the Review section in Week One for a video on how to write a professional memo.

Interview the manager/owner of a local business. You can do the interview in person or in a phone call. In this interview, ask the manager/owner the following questions:

  1. What type of business: Service, Retailer, or Manufacturer?
  2. Does the business collect and use cost information to make decisions?
  3. Does it have a specialist in cost estimation who works with this cost data? If not, who is responsible for the collection of cost information? Be as specific as possible.
  4. What type of cost information does the business collect and how is each type of information used?
  5. How important does the owner/manager believe cost information is to the success of the business?

Then, write a memo to the instructor summarizing the results of the interview.

Content of the memo must include

  • date of the interview,
  • the name and title of the person interviewed,
  • name and location of the business,
  • type of business (service, merchandising, manufacturing) and brief description of the goods/services provided by the business, and
  • responses to questions A–E.

Writing Requirements:

  • 1-2 pages in length
  • Times New Roman size 12 font

Due Date for Assignment: By 11:55 PM ET on Sunday

Total Point Value: 100 points