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Marketing · Studypool

Marketing Question

Submit a 1–2-page paper describing the organization or Harvard Business School case study for your project.For this assessment, you will submit a short paper (1–2 pages) that describes the organization or Harvard Business School case study that you have selected for your project. The paper is expected to include:

  • Name of organization.
  • Your reason for selecting it.
  • A short list (5–10 items) of the major problems facing the organization, listed in order of magnitude; i.e., list the most critical problem first. For each problem, offer a brief, 2–3 sentence explanation.
  • Identification of the tools from the Value Based Management.net list that you think will help you in the analysis that you will conduct for Project Part 2. For each tool, offer a brief, 2–3 sentence explanation.
  • Then for each of the top three problems, offer 2–3 ideas for potential solutions. For each solution, offer a brief, 2–3 sentence explanation.

Special Note

It is important to understand that as you move forward with the project (i.e., Parts 2 and 3), your problem list, tools, and solutions will probably change.