Overview
Create an imaginary company, brand, product, or service of your choice and develop a detailed Digital Marketing Advertisement Proposal to launch, promote, or strengthen its presence in the market.
This should demonstrate how the company will use digital marketing channels, advertising content, customer engagement strategies, and performance measurement tools to reach its target audience effectively. The company may operate in any industry, such as food and beverage, fashion, education, technology, healthcare, tourism, finance, retail, sustainability, or entertainment.
*It is expected to develop a realistic, creative, and strategically sound advertising proposal supported by relevant digital marketing concepts.