Overview
Title: Brand Presentation PowerPoint
In this scenario, you are seeking to be hired by a company to reinvigorate its image/ brand in the marketplace. Their brand has lost some of its "luster" and appears old and tired compared to other products.
In an 8-10 PowerPoint presentation to the Board of Directors, address the following:
Choose one product that you feel is "tired" and "old" in the marketplace.
Discuss the reasons the brand has lost its luster (from your perspective).
Identify 3 strategies you would propose that would reinvigorate the brand.
Discuss any impediments to reinvigorating the brand.
Assignment Guidelines
Use APA Style Guidelines to write your presentation and for references.
PowerPoint should be 8-10 slides long, apart from the title page and the references page.
Use a minimum of two paragraphs of speaker notes in each slide. This will be the main content of your presentation.
Include at least three (3) references.
ØRemember, you must cite every reference you include in your paper.
ØUse references and citations for all work that is not originally yours.
Use proper English and avoid jargon.