Cultural Expression Analysis via YouTube
Cultural Expression Analysis via YouTube
Guidelines
Length: 2–3 pages
Total Points: 20
Assignment Overview
Culture is expressed in countless ways—through art, rituals, language, food, clothing, music, body language, and media. This assignment invites you to explore how everyday cultural practices or symbols are portrayed and shared through online media.
Assignment Instructions
1. Select a YouTube Video
• The video should depict a distinct aspect of culture (e.g., wedding customs, language use, food traditions, rituals, clothing, body language, holidays, etc.).
• Avoid generic or documentary-style overviews—choose something meaningful, personal, or specific.
2. Watch and Reflect
• Think critically about how culture is being represented or performed.
3. Write a Reflection (2–3 pages)
Organize your reflection under the following headings:
A. Video Summary
• Identify the cultural group or context being represented.
B. Expression of Culture
• Describe which cultural dimensions are visible (e.g., individualism vs. collectivism, high-context vs. low-context, power distance, spirituality, gender roles, etc.).
• Use at least two key concepts from course readings or lectures to support your analysis.
C. Personal Reflection
• Did it relate to your own cultural background or challenge your understanding of another culture?
• What did you find most surprising or thought-provoking?
(Include in the submission the link to the video) (20 points)
Grading Rubric (20 Points)
Criteria | Excellent (A) | Good (B) | Fair (C) | Poor (D/F) |
Video Summary (3 pts) | Clear, concise summary; link provided | Mostly clear; link included | Basic summary; minor issues | Missing or unclear |
Cultural Analysis (7 pts) | Strong analysis using at least 2 course concepts | Good analysis with 1–2 concepts | Basic application of theory | Weak or no concept usage |
Personal Reflection (5 pts) | Insightful, reflective, personal connection | Adequate reflection | Surface-level reflection | Little reflection |
Organization & Clarity (3 pts) | Clear structure, headings used, well-written | Mostly clear | Some disorganization | Poorly organized or hard to follow |
APA Format (2 pts) | Correct APA formatting and citation | Minor APA errors | Several APA issues | APA not followed |