Overview
What did you think of the podcast episode I assigned to you this week? How do you think someone who is trying to land a book deal could use traditional AND social media coverage to his or her advantage? How can an individual show a publishing company that they deserve a book deal? How can he or she prove that his or her book will sell?
- With what you heard in the podcast and what you've learned from the text, how do you feel about traditional media as a leveraging tool in business? (Is traditional media as important as it once was?) How do you feel about social media as a leveraging tool? Will a person (these days) have a better chance of proving their professional worth through traditional media, social media, or both?