Overview
Order Number: S98-010414
Subject:MGMT6011 Managing Sustainable Global Operations A3, Sustainable business operations report 2500 words
(The brand the company is: Inoherb (because we need to choose a brand that has never entered the Thai market—brands available on Amazon are also not allowed).
Draft Due::(2026-01-12)
Final Version Due (writer):(2026-01-12)
Submission Deadline:(2026-01-13)
( please note that the reference citations must be from 2023 to 2026.)
(The professor requires us to choose a company that actually exists, instead of the one shown in the picture. This is the structure provided by the professor for our reference.)
What strategy in the 2x 2 matrix of international strategies (textbook pp. -), if any, best suits your company?
cover page
Executive summary
Table of contents
1.0 Introduction
2.0 Background of JIADEBAO
3.0 Government Policies
-investments?foreign vs local ownership
-trade
-regulatgions-safety
-exchange rate
-labour/operational cost
4.0 Potential opportunities for JIADEBAO in Thailand
-market size
-competitors [foreign vs local]
-price ranges
-customers demands
5.0 JIADEBAO’s market entry strategy[recommendations]
-2*2 matrix
-proposed market entry strategy
-proposed of market entry type
-proposal of location for subsidary
6.0 Conclusion
You must say why you will succeed in Thailand!
Reference
This is the outline provided by our teacher, which can be used to complete the assignment.