Overview
Learning Outcomes:
1.Use quality improvement tools and practices for continuous improvement to achieve the organizational change and transformation. (CLO3)
•Instructions to search the article:
Via your student services page, log in to the Saudi Digital Library. After you log in with your student ID, search for the following article:
CUSTOMER-FOCUSED ENVIRONMENT: ORGANIZATIONS MUST EXTEND THEIR DEFINITION OF CUSTOMERS.
ISSN: 03609936
In this article, the author discusses the different definitions of customers, whether internal or external, and how satisfying all customers’ needs helps the organization in terms of accomplishing its quality objectives. Read the article, and answer the following questions:
Assignment Question(s):
1.In your own words, summarize the article. (150 – 200 words) (5 marks)
2.To what extent do you agree or disagree with the author's point of view that internal customers’ needs are important as externals to create a true quality environment, and why? (150 – 200 words) (7.5 marks)
3. Discuss the tools needed to operate within the new environment as indicated by the author. (150 – 200 words) (7.5 marks)
Important Notes: -
·For each question, you need to answer with at least 150 Words.
·Support your answers with course material concepts, principles, and theories from the textbook and scholarly, peer-reviewed journal articles, etc.
·Use APA style for writing references.
Answers
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